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Summary: Influence
The Psychology of Persuasion by Robert B. Cialdini Ph.D.: Key Takeaways, Summary & Analysis
Author: Brooks Bryant
Narrator: Willis Merz
Unabridged: 28 min
Format: Digital Audiobook Download
Publisher: Ninja Reads
Published: 08/11/2023
Categories: Nonfiction, Business & Economics, Marketing, Psychology, Applied Psychology, Body, Mind, & Spirit
Synopsis
Disclaimer: This is not the official book; but a summary. It also does not accompany the official.Unlock the secrets behind the art of persuasion with our concise summary of 'Influence' by Dr. Robert B. Cialdini. Dive deep into the science of why people say "yes" and discover the six universal principles of influence that govern human behavior.Dr. Cialdini, a leading expert in the fields of persuasion, compliance, and negotiation, offers a compelling exploration of the psychology of why we comply with requests. He illustrates each principle with real-life examples and provides practical tips on how to defend oneself against undue influence.