The Art of Impact, Paul Orzulak
The Art of Impact, Paul Orzulak
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The Art of Impact
Action Principles for a World in Crisis from the Extraordinary Life of Hansjörg Wyss, An Authorized Biography

Author: Paul Orzulak, Seth Schulman, Vice President Al Gore

Narrator: Charles Constant

Unabridged: 6 hr 29 min

Format: Digital Audiobook Download

Published: 01/28/2025


Synopsis

"One of the most significant conservationists of our time—indeed, of all time." —Vice President Al Gore, from the Foreword He is the most impactful conservationist in the world, a man responsible for protecting more than one hundred million acres of land and more than three million square kilometers of ocean. Yet, chances are, you have never heard of him. Hansjörg Wyss grew up in a working-class family in Switzerland. As a college student in the 1950s, he traveled to the United States for a summer job in Colorado. It was there that he first experienced the majesty of the Grand Canyon and the American West, which forever changed him. As a business leader, Wyss pioneered a medical device company that transformed orthopedic surgery to the benefit of both doctors and patients. It was in business that Wyss developed a groundbreaking approach to problem-solving to create maximum impact. When he sold his company, he became one of the wealthiest people in the world. Still, it was his reverence for America's natural wonders and open spaces that called him to do even more. Today, Wyss works to ensure that the lands, waters, and species of our planet are permanently protected for future generations to enjoy. Through the Wyss Foundation and his personal philanthropy, he also supports innovation to advance groundbreaking medical research, economic opportunity, democracy, women's health, education, and the arts. Wyss is living proof that we don't have to despair in the face of crisis. If we choose to act with courage, creativity, and focus, we can fight back and we can win. The Art of Impact tells the story of Hansjörg Wyss through his greatest challenges and accomplishments, asking why he does what he does and what principles we can learn to find our own path to impact.

Reviews

Goodreads review by Heather on January 06, 2018

If you want to learn how to set up a functioning content marketing and commerce cycle, read this book! I especially found chapter five, the content circle of life, instructive and useful (Curate, architect, produce).......more

Goodreads review by Rob on March 23, 2017

Very helpful content This book is perfect for those who are trying to make a living creating content. It will also be extremely valuable for those considering a career as a content curator, synthesizer or generator. Lots of very helpful content, including mistakes to avoid.......more

Goodreads review by Robert on January 19, 2020

Probably the best book I've read on content marketing. Much of what the author deals with involves looking at the consumer behavior involved and influences on that behavior. Although many "tips" are given it is the whole way of looking at content marketing and marketing in general which makes this d......more

Goodreads review by David Hamaty on August 03, 2016

Inspiring This book really got me to think about marketing differently and in ways that makes me want to influence people for the right reasons.......more

Goodreads review by Armel Espiritu on January 18, 2017

Awesome book! I'd recommend this book to anyone in the business of moving people to be better at what they do. Read it and pass it on.......more