Propaganda Book Summary  Analysis, Edward Bernays
Propaganda Book Summary  Analysis, Edward Bernays
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Propaganda: Book Summary & Analysis

Author: Edward Bernays

Narrator: Bill Hathey

Abridged: 14 min

Format: Digital Audiobook Download

Publisher: Loudly

Published: 12/23/2024


Synopsis

Book summary by Loudly, this is an abridged version of the original title. Propaganda explores the powerful role of public relations and persuasion in shaping public opinion, politics, and consumer behavior. This groundbreaking work unveils the mechanics of influence in modern society, examining how ideas are spread and perceptions are crafted by media, governments, and corporations. Through insightful analysis, the book reveals the techniques used to sway public consciousness and highlights the ethical implications of such manipulation. A must-read for anyone seeking to understand the dynamics of communication and power in the 20th century and beyond.

About Edward Bernays

Edward Bernays (1891−1995) was an Austrian American pioneer in the field of public relations and propaganda and was referred to in his obituary as “the father of public relations.” He combined the ideas of Gustave Le Bon and Wilfred Trotter on crowd psychology with the psychoanalytical ideas of his uncle, Sigmund Freud. He was named one of the hundred most influential Americans of the twentieth century by Life magazine.


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