Choosing College, Bob Moesta
Choosing College, Bob Moesta
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Choosing College
How to Make Better Learning Decisions Throughout Your Life

Author: Bob Moesta, Michael B. Horn

Narrator: Brian Holden

Unabridged: 5 hr 26 min

Format: Digital Audiobook Download

Publisher: Tantor Media

Published: 01/28/2020


Synopsis

Cut through the noise and make better college and career choices

This book is about addressing the college-choosing problem. The rankings, metrics, analytics, college visits, and advice that we use today to help us make these decisions are out of step with the progress individual students are trying to make. They don't give students and families the information and context they need to make such a high-stakes decision about whether and where to get an education.

Choosing College strips away the noise to help you understand why you're going to school. What's driving you? What are you trying to accomplish? Once you know why, the book will help you make better choices.

The research in this book illustrates that choosing a school is complicated. By constructing more than 200 mini-documentaries of how students chose different postsecondary educational experiences, the authors explore the motivations for how and why people make the decisions that they do at a much deeper, causal level. By the end, you'll know why you're going and what you're really chasing.

About Bob Moesta

Bob Moesta is an innovator, entrepreneur, and co-creator of the Jobs to Be Done Theory. The co-founder and president of the ReWired Group, Moesta is also a fellow at the Clayton Christensen Institute for Disruptive Innovation. He is a guest lecturer at The Harvard Business School, MIT Sloan School of Entrepreneurship, and Northwestern University's Kellogg School of Management.


Reviews

Goodreads review by Tom on October 10, 2019

Big choices in life, like choosing when and where to get an education, can be overwhelming and sometimes even debilitating. Studying the advertised benefits of your various options often makes choosing harder. This book actually makes choosing a lot easier by helping you understand what really drive......more

Goodreads review by David on October 21, 2019

The book was great--it was like a good session of therapy. Really drove some insights into 18-year old me and how I was making decisions. Fundamental insights about myself, really. Which college we attend is one of the biggest decisions we make behind spouse and career (and really weighs into both o......more

Goodreads review by Santhosh on February 15, 2020

Well, this book applies the jobs-to-be-done theory for education. It definitely has good tips for parents and educators who are not aware of the JTBD theory. It helps you think about education through another lens. But that's it. I think I had a different expectation and trying to glean new insight,......more