Pivot or Die, Gary Shapiro
Pivot or Die, Gary Shapiro
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Pivot or Die
How Leaders Thrive When Everything Changes

Author: Gary Shapiro

Narrator: Gary Shapiro, Sean Pratt

Unabridged: 7 hr 37 min

Format: Digital Audiobook Download

Publisher: William Morrow

Published: 10/08/2024


Synopsis

From Gary Shapiro, New York Times bestselling author and head of CES and the Consumer Technology Association, a manifesto for today’s top executives, entrepreneurs, and leaders: pivot or die.As CEO of the Consumer Technology Association ®, owner and producer of CES ®, Gary Shapiro has had a front row seat to the launch of nearly every recent major technology. He's seen tech companies rise and fall, and bankrupt entrepreneurs become billionaires. After more than four decades in the industry, he knows that leaders who make it in the tech world have one thing in common: they know how to pivot. Drawing upon detailed case studies, economic theory, and personal experience, Pivot or Die offers a behind-the-scenes look at the development of innovative technology and business strategies. Along the way, Shapiro offers a "pivot" framework for leaders in technology and beyond to stay flexible and agile:The startup pivot: how startups can shake up industries and maximize the advantage of new ideasThe forced pivot: adapting to the unforeseeable (or simply unforeseen) and meeting shifting consumer demandsThe failure pivot: why failure can deliver better lessons than success and how to take those lessons forwardThe success pivot: Beating the market by seizing opportunity and out-pivoting your competitorsIn laying out each of these pivots, Shapiro shares unique lessons on how leaders can change minds and mindsets and steer their organizations to success in an increasingly competitive environment.

About Gary Shapiro

Gary Shapiro is president and CEO of the Consumer Technology Association (CTA)® which represents over 1300 consumer technology companies and owns and produces CES® — the Global Stage for Innovation. As head of CTA for more than three decades, he has ushered the consumer technology industry through major periods of technological upheaval and transformation.Shapiro is also the New York Times bestselling author of Ninja Future: Secrets to Success in the New World of Innovation (HarperCollins, 2019), Ninja Innovation: The Ten Killer Strategies of the World’s Most Successful Businesses (HarperCollins, 2013), and The Comeback: How Innovation Will Restore the American Dream (Beaufort, 2011). Through these books and through television appearances, and as a columnist whose more than 1200 opinion pieces have appeared in publications such as The Wall Street Journal, The New York Times and The Washington Post, Shapiro has helped direct policymakers and business leaders on the importance of innovation in the U.S. economy.


Reviews

Goodreads review by Erick on February 22, 2025

A few great stories, yet I believe many of these stories are not Pivots, but just trial and error. Too much Buzz wording going on in this book. Also- anytime a head communist leader of China sits at a table with you and gives you the “America- is going down” gesture, that is not a point of celebrati......more

Goodreads review by Chris on March 16, 2025

I read the book and did not realize it was by the same author for Ninja Innovation: The Ten Killer Strategies of the World's Most Successful Businesses which I read in 2023. The for pivots are great especially the success pivot and I love the stories about the personal pivots too. The pivot sections......more

Goodreads review by Timothy on March 16, 2025

I very much wanted to enjoy this book; there are bright spots. But it is mostly a collection of stories without consideration of survivor bias or practical steps to take to prepare for a pivot. It does not engage with much leadership literature, so the ideas/stories not building much on the good ide......more

Goodreads review by Łukasz on November 10, 2024

This book provides key insights into adaptability and innovation in leadership, backed by real-world examples from author’s experience at the Consumer Technology Association. Pros: Highlights four types of pivots leaders face. Stresses the importance of fostering innovation. Engaging examples from the t......more

Goodreads review by Jess on March 03, 2025

Overall interesting insight on how businesses should utilize pivots. Highly focused on how COVID forced many to pivot. I enjoyed learning about the history of seemingly minuscule decisions that shaped our technology today. Delves into why technology is crucial for growth and provides a surprisingly......more