The Artist's Guide to Success in the Music Business (2nd edition)
The “Who, What, When, Where, Why & How” of the Steps that Musicians & Bands Have to Take to Succeed in Music

The Artist’s Guide to Success in the Music Business, 2nd Edition, is a detailed analysis of the subjects that all musicians should understand and apply to pursue a successful and sustainable career in music today. Full of practical advice, this music industry book provides comprehensive details on how to achieve self-empowerment and optimize your success in today’s music business. From production and performance tips to marketing and career-building advice, this music business book instructs and empowers artists on how to take the hard-earned lessons of a fellow musician and put them to work in their own careers. Take your music from passion to professionFrom promotion and performance tips to marketing and career-building advice, Loren Weisman serves up lessons culled from his twenty years as a working musician and a music business consultant. Get straight-talk from the road and the studio in areas such as:• Creating the best plan for their career• Touring• Booking gigs• Performing• Recording from pre- through post-production• Branding a band• Fundraising and working with investors• Marketing and promotions