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It's Not Luck
Marketing, Production, and the Theory of Constraints
Author: Eliyahu M. Goldratt
Narrator: Rick Adamson
Unabridged: 8 hr 30 min
Format: Digital Audiobook Download
Publisher: Highbridge Audio
Published: 03/18/2014
Categories: Nonfiction, Business & Economics, Management & Leadership
Synopsis
Using the unique business-novel format, It’s Not Luck continues the story of The Goal protagonist Alex Rogo as he navigates a new set of challenges facing the now over-diversified and under-profitable UniCo, where he has risen to the rank of division manager.
With an engaging voice and dynamic plot, Goldratt shows how to apply his Theory of Constraints (TOC) to achieve ongoing improvement in sales and marketing, inventory control, and production distribution. In addition, he introduces techniques for successful conflict resolution on both a business and a personal level.
With an engaging voice and dynamic plot, Goldratt shows how to apply his Theory of Constraints (TOC) to achieve ongoing improvement in sales and marketing, inventory control, and production distribution. In addition, he introduces techniques for successful conflict resolution on both a business and a personal level.