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No B.S. Direct Marketing
The Ultimate No Holds Barred Kick Butt Take No Prisoners Guide to Extraordinary Growth and Profits
Author: Dan S. Kennedy, Marty Fort, Darcy Juarez
Series: No B.S.
Narrator: Jon Vertullo
Unabridged: 6 hr 19 min
Format: Digital Audiobook Download
Publisher: Ascent Audio
Published: 05/21/2024
Categories: Nonfiction, Business & Economics, Marketing, Sales & Marketing
Synopsis
The Millionaire Maker has done it once again! Dan S. Kennedy revisits little-known, profit-proven direct mail strategies that continue to be effective for any business.
In this updated and revised edition of No B.S. Direct Marketing, Dan builds on and reaffirms all the essential direct marketing strategies in the original edition, and adds new material addressing online, social, and viral marketing media.
Strategies in the book are illustrated by updated case history examples from an elite team of consultants—all phenomenally successful at borrowing direct marketing strategies from the world of online sales, infomercials, etc., to use in "ordinary" businesses including retail stores, restaurants, and sales.
In this updated and revised edition of No B.S. Direct Marketing, Dan builds on and reaffirms all the essential direct marketing strategies in the original edition, and adds new material addressing online, social, and viral marketing media.
Strategies in the book are illustrated by updated case history examples from an elite team of consultants—all phenomenally successful at borrowing direct marketing strategies from the world of online sales, infomercials, etc., to use in "ordinary" businesses including retail stores, restaurants, and sales.
