Fusion Strategy, Venkat Venkatraman
Fusion Strategy, Venkat Venkatraman
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Fusion Strategy
How Real-Time Data and AI Will Power the Industrial Future

Author: Venkat Venkatraman, Vijay Govindarajan

Narrator: Tom Parks

Unabridged: 6 hr 34 min

Format: Digital Audiobook Download

Publisher: Ascent Audio

Published: 04/09/2024

Includes: Bonus Material Bonus Material Included


Synopsis

Tech giants like Facebook, Amazon, and Google can collect real-time data from billions of users. For companies that design and manufacture physical products, that type of fluid, data-rich information used to be a pipe dream. Now, with the rise of cheap and powerful sensors, supercomputing, and artificial intelligence, things are changing—fast.

In Fusion Strategy, world-renowned innovation guru Vijay Govindarajan and digital strategy expert Venkat Venkataraman offer a first-of-its-kind playbook that will help industrial companies combine what they do best—create physical products—with what digitals do best—use algorithms and AI to parse expansive, interconnected datasets—to make strategic connections that would otherwise be impossible.

The laws of competitive advantage are changing, rewarding those who have the most robust, data-driven insights rather than the most valuable assets. To compete in the new digital age, companies need to use real-time data to turbocharge their products, strategies, and customer relationships. Those that don't risk falling on the wrong side of the next great digital divide.

Fusion Strategy is the way forward.

Reviews

Goodreads review by Hanna on April 27, 2024

Ihan hyvä kirja. Tiivistelmä datan liiketoimintahyödyistä erityisesti ”asset heveillä” toimialoilla, eli ei-diginatiivien firmoille suunnattu kirja. Kaikki kulmat pöllytetään: Digital twin, dataketjut, lukuisat koneoppimisratkaisut, tuotannon data-hyödyntäminen, kustomointi, asiakaskeskeisyys jne. A......more

Goodreads review by Debbie on November 16, 2023

Interesting focus on AI and leveraging into your business. Contained some interesting perspectives. Thank you to #netgalley and the publisher for an advance copy......more

Goodreads review by Simon on June 20, 2024

an absolute must-read for anyone interested in the cutting-edge intersection of AI, datagraphs, and industrial innovation. This book stands out in a sea of AI literature by not just highlighting the benefits of Gen AI but by providing a concrete game plan tailored for heavy industries, where there i......more

Goodreads review by Chris on March 05, 2025

The first chapter is good and provides good for thought. The test rambles on covering only two real company examples:Tesla and Deere.......more