Communicate or Die
Getting Results Through Speaking and Listening

Frustrated by endless meetings or Zooms, blame games, mistrust, lack of alignment, toxic colleagues, turf wars, and/or dysfunctional teams? All of these are a result of bad communication; effective communication can resolve them. But most of us fly blind (and often crash) in our communications. Simply because we never systematically trained our speaking and listening muscles. Communicate or Die will show you—in one evening—how to lead through language.“I am a huge believer in Communicate or Die. When people speak—and listen—effectively, they get better information, better strategic intelligence, and better results. Zweifel’s short book is absolutely essential for you and your people if you want tight championship teams.”—Steve Baird, Senior Advisor, Human Resources, UBSDr. Zweifel, ex-CEO, Columbia leadership professor and award-winning author of eight books like Leadership in 100 Days and Strategy-In-Action, has trained and coached 5,000+ executives in effective communication. Now he unpacks the toolbox he built over three decades of partnering with CEOs and C-level executives, a prime minister and a soccer club, to reveal the communication secrets of the most successful people.Communicate or Die is not just a book—it’s your system to master communication, take charge of negotiations or conflicts—in meetings, teleconferences, calls or texts—and lead, simply by how you speak and listen.Read this book— it’s going to cost you next to nothing to read. You can substitute one evening of entertainment and make a difference in your life and work for years to come.”—Ali Velshi, Anchor, NBCCheck out Communicate or Die today and reboot your capacity to get the results you want. For good.