
Why Digital Transformations Fail
The Surprising Disciplines of How to Take Off and Stay Ahead
Author: Tony Saldanha
Narrator: Wayne Shepherd
Unabridged: 6 hr 21 min
Format: Digital Audiobook Download
Publisher: Ascent Audio
Published: 07/23/2019
Synopsis
Digital transformation is more imperative than ever. Enterprises must fully transform their entire business model to digital, not just parts of the business. But 70 percent of digital transformations fail. Why? Not because of a lack of technological capability, executive awareness, or CEO support, but because of a lack of direction and discipline.
Tony Saldanha says your goal should be to arrive at a state of perpetual digital transformation, where your organization doesn't just disrupt its competitors but continuously disrupts itself (think Netflix, Amazon, or Google). To get there he outlines a three-phase execution process for digital transformations based on the famous airplane takeoff checklist, which has reduced crashes to one in every 1.2 million flights-a 0.00008 percent failure rate. Using this model, Saldanha shows companies how to get Ready, prepare a solid foundation for your change effort; Accelerate, learn from your experiences and continue to refine your approach; and Sustain the pace of technological innovation over the long haul.
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