The Wawa Way, Howard Stoeckel
The Wawa Way, Howard Stoeckel
List: $27.98 | Sale: $19.59
Club: $13.99

The Wawa Way
How a Funny Name and Six Core Values Revolutionized Convenience

Author: Howard Stoeckel

Narrator: Dana Hickox

Unabridged: 6 hr 12 min

Format: Digital Audiobook Download

Publisher: Ascent Audio

Published: 05/01/2014

Includes: Bonus Material Bonus Material Included


Synopsis

Grahame Wood opened the first Wawa Food Market in 1964 as an outlet for Wawa dairy products. Since then, the convenience store has grown into a well-known company that competes against the biggest industry players in the world in three areas: fuel, convenience, and food, all while maintaining their personal approach and small business mentality. Now, almost 50 years later, Wawa has opened its first store in Florida and begun to play on the national field. How did it happen? What are the reasons for their success? Why have they been able to go up against the big guys with nothing more than homegrown talent?

With a mixture of personal history and business advice, Howard Stoeckel shares the last 50 years of Wawa’s growth, development, and expansion. It’s the story of how a small company with a funny name made a big difference and all it took was a little goose sense.

Reviews

Goodreads review by Kim on April 15, 2016

interesting that I finished the book on Wawa day (April 14th). I read this book because my son works at Wawa and has since 2012. he LOVES wawa, everything about it, and wants to make a career of it. they offer great benefits (that ESOP!) and training and he loves his crew. he was recently promoted a......more

Goodreads review by Chris on May 11, 2014

Part of me is keenly aware that I just read a 238-page advertisement for a corporate retailer, and paid $20 for the privilege. However, I picked up this book out of idleness and flipped it open to the chapter on employee ownership (Chapter 5, "Private and Shared Ownership"), and that was intriguing......more

Goodreads review by Joyce on October 27, 2018

How uplifting and inspiring. The positive message of “servant leadership” permeates the narrative. Wawa is truly in a class all its own, and it was fascinating to get a “glimpse behind the curtain.” It’s interesting how The Wawa Way seemed almost magical throughout the story - but in the spirit of tr......more

Goodreads review by Keith on June 29, 2014

I was first introduced to Wawa during the summer of 1987...at least that's when I think it was. That's when I spent a four-day weekend in Cape May with my fiancé and her sister. The cute little Wawa on Texas Ave was our grocery store while we were there; and every time we returned to Cape May, we ha......more

Goodreads review by Erin on June 11, 2014

Partly read this for work (because Wawa is one of our big clients) but partly read this because I'm a branding junkie. It was pretty good, got a little repetitive in spots and a bit of a PR dump, but nevertheless there were some cute anecdotes, and some good insight into Wawa's history and values. I......more