

The Technology Fallacy
How People Are the Real Key to Digital Transformation
Author: Anh Nguyen Phillips, Jonathan R. Copulsky, Garth R. Andrus, Gerald C. Kane
Narrator: Jack de Golia
Unabridged: 8 hr 50 min
Format: Digital Audiobook Download
Publisher: Tantor Media
Published: 07/09/2019
Synopsis
The authors draw on four years of research, conducted in partnership with MIT Sloan Management Review and Deloitte, surveying more than 16,000 people and conducting interviews with managers at such companies as Walmart, Google, and Salesforce. They introduce the concept of digital maturity—the ability to take advantage of opportunities offered by the new technology—and address the specifics of digital transformation, including cultivating a digital environment, enabling intentional collaboration, and fostering an experimental mindset.