The Pleasure Trap
Mastering the Hidden Force That Undermines Health & Happiness

I read this book after watching Forks Over Knives and reading The China Study, so did not read it to be persuaded to adopt a plant-strong lifestyle. What I took away from this book is the psychology behind the poor choices most Americans today make concerning food and exercise, and how to avoid thos......more

Amazing book highlighting some profundities that I think are objectively true. Very insightful and well-written. I highly recommend this book.......more

Makes important biological processes clear. Examples of points made: * Nature designed pleasure circuitry and biochemicals to help us survive, thrive and reproduce. Corporations and legitimized drug dealers have used science to hijack the brain's pleasure pathways. * The controlled exploitation of an......more

I concur with most previous reviewers. I also was introduced to the author Doug Lisle by watching "Forks Over Knives." It helped me understand why so many of us (including me) have so much difficulty restraining our self-destructive appetites, and gave me some helpful ideas about how to restructure......more

I heard so many things about this book, and it is forworded by my ultimate hero Dr. John Mcdougall so I had to read the heck out of this book So the premise basically is that we live in an artificial world that it is fooling out pleasure seeking mechanism which makes us fall prey to the "Pleasure Tr......more