The Numerati, Stephen Baker
The Numerati, Stephen Baker
List: $16.95 | Sale: $11.87
Club: $8.47

The Numerati

Author: Stephen Baker

Narrator: Paul Michael Garcia

Unabridged: 4 hr 31 min

Format: Digital Audiobook Download

Published: 09/15/2008


Synopsis

Every day, we produce loads of data about ourselves simply by living in the modern world: We click web pages, flip channels, drive through automatic toll booths, shop with credit cards, and make cell phone calls. Now, in one of the greatest undertakings of the 21st century, a savvy group of mathematicians and computer scientists is beginning to sift through this data to dissect us and map out our next steps, profiling us as workers, shoppers, patients, voters, potential terrorists, even lovers. Their goal? To manipulate our behaviorwhat we buy, how we votewithout our even realizing it. In this tourdeforce of original reporting and analysis, journalist Stephen Baker provides us with a fascinating guide to the world we're all enteringand to the people controlling that world.

About Stephen Baker

Stephan Baker has written for many publications, including the Wall Street Journal, Los Angeles Times, Boston Globe, and Philadelphia Inquirer. He won an Overseas Press Club Award for his portrait of the rising Mexican auto industry. He is the coauthor of Blogspotting.net, featured as one of fifty blogs to watch by the New York Times.


Reviews

Goodreads review by David on December 09, 2015

I was expecting a book about the people who are exploiting "big data". I expected to hear about the people who analyze the huge data sets that are proliferating through our society. There is a little bit of that, but mostly I read about the technology itself, and the myriad of ways in which it is be......more

Goodreads review by Obied on February 20, 2017

كانت خارجة لتوها من غرفة الاستحمام المشتركة مع طالبات أخريات .. وفجأة صاحت أحداهن " يوجد رجال في هذا الطابق " كانت عارية تماما ولا تحمل الا منشفة صغيرة لا تستر كامل عريها ... بدأت تفكر أي قسم من جسدها يجب أن تستر فلا يمكن للمنشفة أن تستر كامل جسدها ... فكرت ومن ثم قررت .. أن تغطي رأسها ومشت عارية نح......more

Goodreads review by Brian on October 31, 2008

well. i thought this would be the next malcolm gladwell, steven levitt masterpiece, but instead it's a book that has a catchy title/cover and even a great premise, but the author (Stephen Baker) fails to deliver much new information about how 'the world is watching our every move.' could've condense......more

Goodreads review by Alger on July 16, 2017

This is a book that has not aged well, which is not surprising since the purpose was to be timely, but there are points in these pages that reveal just how shallow Baker's understanding of this topic is. This lack of depth is especially regretted since the particular moment he was writing in was a r......more

Goodreads review by M.Muslim on February 21, 2016

الطفرةُ التكنولوجية ولَّدت ابتكاراتٍ على مستوى التقنيات من جهةِ سرعة التواصل وتقريب المسافات مع الآخرين عن طريق اجهزة الحاسوب والهواتف الخليوية "الأجهزة الذكيَّة"، استطاعوا أنْ يجعلوا هذه الأخيرة عالميَّة، سلوكُ الناس أصبحَ على نمطٍ واحد في هذه الأجهزة وهذه إحدى النجاحات التي تُحققُ عنوان "العولمة".......more