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The Naming Book
5 Steps to Creating Brand and Product Names that Sell
Author: Brad Flowers
Narrator: Al Kessel
Unabridged: 4 hr 54 min
Format: Digital Audiobook Download
Publisher: Gildan Media
Published: 10/27/2020
Synopsis
In The Naming Book: 5 Steps to Creating Brand and Product Names that Sell, Bullhorn Creative founder and partner Brad Flowers presents a clear framework for crafting and choosing the name that sticks.