The Experience Economy

I love the IDEA of the experience economy, and I even loved the first few chapters of this book. But the rest of the chapters are outdated (too many references to Barbra Streisand, Walt Disney, and Ronald Reagan), and it kept rehashing the same points. If you are interested in learning about the Exp......more

I really enjoyed this. It made me think about, not only what I was doing for other people, but what I actually experience when I go to a restaurant or store. The Experience Economy will stick with me for a long time.......more

These smart HBR guys crafted a hard-to-find, dense, and not-so-easy-to-wade-through but definitive analysis of the sea-change that occurred in the business world fifteen years ago. Reading this book then revolutionized the way I thought about marketing and selling. At the forefront of the new horde......more

This book will stretch your head in new dimensions. It takes a very logical and reasoned approach towards the theoretical next steps of economic expansion. The concept of the book is simple and the logic is understandable. If you're looking for a lesson on the difference between commodities, goods,......more

The main idea is very clear at the beginning and can be expressed in two phrases, the rest of the book is just blah-blah and annoying examples. Three stars because, still, the main thought of this book is strong and useful.......more