The Entrepreneur Equation, Carol Roth
The Entrepreneur Equation, Carol Roth
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The Entrepreneur Equation
Evaluating the Realities, Risks, and Rewards of Having Your Own Business

Author: Carol Roth

Narrator: Mike Chamberlain

Unabridged: 9 hr 37 min

Format: Digital Audiobook Download

Published: 05/26/2011

Synopsis

Theres never been a better time to start a businessor so the conventional wisdom would have you believe. But with up to 90 percent of businesses failing within the first five years, its time to take off the rosecolored glasses and think twice before you invest your precious time, money, and energy. The Entrepreneur Equation helps you do the math before you start down the entrepreneurial path so you can answer not just Could I be an entrepreneur? but also Should I be an entrepreneur? By understanding what it takes to build a valuable business as well as how to assess the risks and rewards of business ownership based on your personal circumstances, you can learn how to stack the odds of success in your favor and ultimately decide if business ownership is the best possible path for you, now or ever. Through illustrative examples and personalized exercises, tellitlikeitis Carol Roth helps you create and evaluate your own personal entrepreneur equation as you: learn what it takes to be a successful entrepreneur in todays competitive environment; save money, time, and effort by avoiding business ownership when the time isnt right for you; identify and evaluate the risks and rewards of a new business based on your goals and circumstances; evaluate whether your dreams are best served by a hobby, job, or business; gain the tools that you need to maximize your business success. The Entrepreneur Equation is essential reading for the aspiring entrepreneur. Before you invest your life savings, invest in this book!

About Carol Roth

Carol Roth is a “recovering” investment banker, entrepreneur, TV pundit and host, and New York Times bestselling author of The Entrepreneur Equation. She has worked in a variety of capacities across industries, including currently as an outsourced CCO, as a director on public and private company boards, and as a strategic advisor. She advocates for small business, small government, and big hair. 

Reviews

Goodreads review by Andrea

Carol Roth is 100% sure she knows everything there is to know about starting your own business. And she might be right, or close to it. She's also 100% sure that you are an idiot, and she's here to tell you why. Some of her soliloquies on the superiority of jobs over entrepreneurialism are downright......more

Goodreads review by John

Though there were true concepts and principles discussed. There is a fixed mindset without and a lot of negative perspective on business ownership.......more

Goodreads review by Karen

The Entrepreneur Equation is the book that everyone who thinks they want to be an entrepreneur should be required to read before starting their new business. This book is brutally honest about the challenges and trade offs that entrepreneurship requires. In addition, it provides a framework for you......more

Goodreads review by Rodney

If readers believe that reading this book will provide the necessary motivation to catapult them into business ownership, they will probably be sadly mistaken. Unlike most business books I have read, "The Entrepreneur Equation" is more like Robin Williams comedic film, "License to Wed". Roth seems t......more

Goodreads review by Joel

This book is an attempt to get someone who wants to start their own business to think hard about it before committing. It's a brutally honest assessment of the risks and requirements of running your own business versus the possible rewards. With nine out of ten new businesses failing in the first th......more

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