The Carrot Principle, Adrian Gostick
The Carrot Principle, Adrian Gostick
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The Carrot Principle
How the Best Managers Use Recognition to Engage Their People, Retain Talent, and Accelerate Performance

Author: Adrian Gostick, Chester Elton

Narrator: Adrian Gostick, Chester Elton

Unabridged: 5 hr 26 min

Format: Digital Audiobook Download

Published: 01/02/2007


Synopsis

Stick Management is out. Carrot management is in! The Carrot Principle offers proven strategies to help recognize and motivate your valued employees.

Since its original publication in 2007, the New York Times bestseller The Carrot Principle has received rave reviews in The Wall Street Journal, Fortune, and The New York Times, and has helped a host of managers to energize their teams, and companies to dramatically boost their business results. The book was even adopted by the prestigious FranklinCovey International training and consulting group for its leadership training. This updated edition couldn't come at a better time, as the economic downturn requires us all to come up with creative and cost-effective ways to stimulate growth and productivity.

Revealing the groundbreaking results of one of the most in-depth management studies ever undertaken, The Carrot Principle shows definitively that the central characteristic of the most successful managers is that they provide their employees with frequent and effective recognition. With independent results from HealthStream Research, and analysis by bestselling leadership experts Adrian Gostick and Chester Elton, this breakthrough study of 200,000 people over ten years found dramatically greater business results when managers offered constructive praise and meaningful rewards in ways that powerfully motivated employees to excel. These managers lead with carrots, not sticks, and in doing so achieve higher:

-Productivity
-Engagement
-Retention

In a new chapter, Gostick and Elton report on the results of an extensive study, conducted by leading research authority Towers Perrin, that confirms the extraordinary effectiveness of the Carrot Principle approach all around the globe.

Drawing on case studies from leading companies including Disney, DHL, KPMG, and Pepsi Bottling Group, Gostick and Elton show how the key to recognition done right is combining it with four other core traits of effective leadership. Gostick and Elton walk readers through exactly how to use the simple but powerful methods they have discovered all great managers use to provide their employees with this effective recognition, which can be learned easily and will produce immediate results.

Great recognition can be done in a matter of moments—and it doesn't take budget-busting amounts of money. Following these simple steps will make you a high-performance leader and take your team to a new level of achievement.

About Adrian Gostick

Adrian Gostick is the New York Times bestselling coauthor of The Best Team WinsThe Carrot Principle, and All In, which are sold in more than fifty countries around the world. He is a founder of the global training firm The Culture Works, with a focus in culture, teamwork, and employee motivation. Learn more at TheCultureWorks.com or CarrotGuys.com.

About Chester Elton

Chester Elton is coauthor of The Best Team WinsThe Carrot Principle, and All In, a popular lecturer, and an influential voice in global workplace trends. He is a founder of The Culture Works and advises the leadership teams of numerous Fortune 500 firms on cultural and teamwork issues. Learn more at TheCultureWorks.com or CarrotGuys.com.


Reviews

Goodreads review by Jon

Excellent book on how to 'feed' your employees the carrots they need to grow - instead of constantly showing them the stick of discipline. In my 30 years in the private sector I can tell you that the stick is almost always the choice; sadly carrots are given to the wrong people all the time.......more

Goodreads review by Lucas

See downloadable forms at carrots.com When recognition is considered effective, managers: 1) Have lower turnover rates 2) Achieve enhanced business results 3) Are seen as much stronger in the Basic Four areas of leadership: a) goal setting b) communication c) trust d) accountability Goal setting: - My man......more

Goodreads review by Jamon

Very inspiring......more

Goodreads review by Paul

Quality book for any manager/leader of teams. Simple acts of recognition CAN make a huge difference in an employee’s performance and trust in an organization. While I’ve heard of much of this before, I still found the book full of great ideas/quotes. Will be a book I recommend to struggling leaders.......more

Goodreads review by Kevin

I gave this book 5 stars because of the first several chapters. There it describes the underlying principle of the entire book: that setting well thought-out goals and then rewarding behavior that supports those goals leads to achieving those goals. It was brilliantly written, and I think if more pe......more


Quotes

"Gostick and Elton are the undisputed thought leaders in employee motivation and recognition. In The Carrot Principle, they not only provide the statistical proof that recognition will drive business results, but show how great organizations are using these tools to inspire performance." -- John Mullen, Global Chief Executive Officer, DHL Express