Street Smarts, Norm Brodsky
Street Smarts, Norm Brodsky
1 Rating(s)
List: $21.98 | Sale: $15.39
Club: $10.99

Street Smarts
An All-Purpose Tool Kit for Entrepreneurs

Author: Norm Brodsky, Bo Burlingham

Narrator: Sean Pratt

Unabridged: 10 hr 8 min

Format: Digital Audiobook Download

Publisher: Ascent Audio

Published: 12/05/2011


Synopsis

People starting out in business tend to seek step-by-step formulas or rules, but in reality there are no magic bullets. Rather, says veteran company-builder Norm Brodsky, there's a mentality that helps street- smart entrepreneurs solve problems and pursue opportunities as they arise.

Brodsky shares his hard-earned wisdom every month in Inc. magazine, in the hugely popular "Street Smarts" column he cowrites with Bo Burlingham. Now they've adapted their best advice into a comprehensive guide for anyone running a small business.

Reviews

Goodreads review by Scott on October 02, 2023

This is the most practical and readable book for entrepreneurs I've read. And I've read a lot of them; my job is to consult to entrepreneurs. He walked through lessons and insights that he often learned the hard way. The way he writes is very easy to understand, but far from simplistic. He makes it c......more

Goodreads review by Aster on October 03, 2021

This is probably the most practical book for entrepreneurs I've ever read. Topic by topic, this book marches from selecting the initial concept, to finding capital, to making the first hire, to growing beyond the first few employees, to shaping the culture, to creating a healthy and loyal sales forc......more

Goodreads review by Lorena on August 17, 2017

Este libro es estilo manual, 17 capítulos con puntos importantes para emprendedores y dueños de empresas pequeñas/medianas. Me encantó la forma práctica, sencilla y puntal con la que aborda los temas, desde la idea de emprendimiento, pasando por socios e inversores hasta ventas y márgenes de ganacia......more

Goodreads review by Charlie on January 27, 2018

Sometimes ruthless, mostly reasonable.......more

Goodreads review by Travis on June 01, 2018

This was an incredibly practical handbook for aspiring entrepreneurs. The author supports all of his advice with diverse case studies in which he was a part of in some way or another- beginning with how and why one should have a well-thought-out business plan. It covers business basics for novices a......more