Startup Money Made Easy: The Inc. Guide to Every Financial Question About Starting, Running, and Growing Your Business

Synopsis

With advice from Daymond John, Bobbi Brown, Mark Cuban, Sallie Krawcheck, Max Levchin, Alexa von Tobel, and other successful early stage startup investors, Inc. magazine shows you how to attract and wisely apply your firm’s first precious sources of cash.

Bootstrapping, crowdfunding, VCs, payroll, profits—money makes your business boom. But mess up your finances, and the venture can go bust.

It’s time to get smart. Let the experts at Inc. guide you through every critical step and potential pitfall. Their on-the-ground reporting shows how to locate funding, manage your money, and smart hack your way to a comfortable retirement.

Startup Money Made Easy gathers the best advice from the magazine’s pages, spotlighting celebrated entrepreneurs and inspiring stories. You’ll hear from:

FUBU founder Daymond John, who mortgaged his family home for start-up capital—and built a $6 billion empireMakeup artist Bobbi Brown, who turned a modest lipstick line into a profitable 30-store enterpriseAlexa von Tobel, who dropped out of Harvard Business School to launch the equity-magnate LearnVest.comMark Cuban, Sallie Krawcheck, Max Levchin, and other founders who overcame financial obstacles on their way to the top

Interwoven with the stories are on-target tips that explain how to:

Raise your first $10,000 in capitalPower through the lean yearsGet friends and family to back you upRound up outside investorsGo public or sell, while still staying in chargeReward people with great salaries and benefitsEliminate tax season surprisesGrow without growing painsAnd more

Cash flow problems are the number-one business killer. Whether you’re dreaming up a startup idea or knee deep in the craziness, learn to shore up your finances and safeguard the business.