Sell!, Dale Carnegie  Associates
Sell!, Dale Carnegie  Associates
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Sell!
The Way Your Customers Want to Buy

Author: Dale Carnegie & Associates

Narrator: Dan Strutzel

Unabridged: 5 hr 10 min

Format: Digital Audiobook Download

Publisher: Ascent Audio

Published: 11/12/2019


Synopsis

What do How to Win Friends and Influence People and Sell! have in common (other than Dale Carnegie)? They're both based on the premise that relationships are what matter. In this age, where media is social and funding is raised by crowds, the sales cycle has permanently changed. It's no longer enough to know your product, nor always appropriate to challenge your customer's thinking based on your online research.

In Sell!: The Way Your Customers Want to Buy, Dale Carnegie & Associates reveal the real modern sales cycle. It's one that depends on your ability to influence more than just one buyer, understand what today's customers want from you (and don't want), and use time-tested human relations principles that will help you strengthen relationships anywhere in the global economy. Listeners will learn the five stages to master the modern selling process, and learn from real sales examples told by top performing salespeople and veteran sales trainers from the US to Europe, the Middle East, India, Japan, and points in between. This book combines insightful new research, a modern sales process, and timeless, powerful human relations principles. It's a fresh take on what works today to grow sales.

About Dale Carnegie & Associates

Dale Carnegie passed away in 1955 but his voice lives on. Since the 1936 publication of his first book, How to Win Friends and Influence People, he has touched millions of readers.


Reviews

Goodreads review by Tsvetomir on December 20, 2020

This book is a well structured guide for theory and practice on how to build working and winning relationship with clients. Recommended for everyone who wants to upgrade current knowledge and skills in the area.......more

Goodreads review by Savio on May 20, 2024

Good reminder of timeless ideas......more

Goodreads review by Iggy on April 05, 2023

Super poradnik, trochę za dużo autoreklamy firmy......more

Goodreads review by Arun on August 01, 2022

Good book on cultural nuances and mindset of sales process. Fast paced book with various examples. Great summary to wind up the book as well.......more

Goodreads review by Joe on March 19, 2021

The book has both theory, philosophy and a methodology.......more