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Sales Mastery: Share the Benefit
Author: Eric Lofholm
Series: Sales Mastery #6
Narrator: Eric Lofholm, Ken Burke
Unabridged: 43 min
Format: Digital Audiobook Download
Publisher: Findaway Voices
Published: 04/21/2021
Category: Business & Economics - Sales & Selling
Synopsis
In this course you will learn techniques and strategies on how to bring the benefits to life in your sales presentation. A common statement in sales is that people buy you. Although I believe being likeable is very important in sales, what people buy are benefits. People do things for self-serving reasons. After going through the course you will have the techniques you learn for the rest of your sales career.