Tom Ziglar, CEO of Ziglar Inc. and proud son of Zig Ziglar, and Michelle Prince, best selling author of Winning in Life Now, talk candidly about social media what it is and how to use it to build relationships and provide value. Social media communication tools have profoundly changed our lives and how we interact with one another and the world around us. We get our news, find job opportunities and even connect with business relationships through social media. If used correctly social media can help you get to know your prospects personally and learn their business goals. In turn you can provide value to your followers. Listen as Tom and Michelle give you tips and tools for using social media effectively in your business! Michelle Prince is the Best-Selling Author of the book Winning in Life NowHow to Break Through to a Happier You! She has been endorsed by and worked for some of the most influential, successful motivational teachers and authors in the industry, including Zig Ziglar. Michelle Prince has embraced personal development, goal-setting and the desire to improve her life since the age of 18. Michelle has taken that knowledge to transform not only her own life; but the lives of millions of people who want to break through to a life of greatness. Aside from being an author, Michelle is a sought after motivational speaker, one-on-one mentor and radio show host on the Winning In Life Now Radio Show. She owns her own company, Prince Performance Group as well as her own publishing company, Performance Publishing. She has hosted Ziglars Success 2.0 LIVE webcasts and has been featured on SIRIUS Satellite Radio as well as several syndicated radio shows around the country. She was recently awarded the 2010 Goal Achievement award by hitting more goals in the last 18 months than 97% of people do in a lifetime. Michelle's style is one who can see your greatness and help you manifest that into action. She will help you to reach higher and go farther with her support and encouragement along the way. As CEO of Ziglar, Inc., Tom Ziglar shares the philosophy of his father Zig Ziglar, which is simply, You can have everything in life you want if you will just help enough other people get what they want. Prior to being named CEO, Tom began his career in retail and direct sales. He joined the Zig Ziglar Corporation in 1987, learning every aspect of the business as he climbed from working in the warehouse, to sales, to seminar promotion, to sales management and then on to leadership. Tom is boldly taking Ziglar, Inc., into the world of social communities, Twitter, blogs, and live video webcasts to present the tried and true message of hope, integrity and positive thinking to a whole new audience. He keeps Ziglar, Inc. ahead of the times with his innovative leadership.