

Restaurant Success by the Numbers, Second Edition
A Money-Guy's Guide to Opening the Next New Hot Spot
Author: Roger Fields
Narrator: Jonathan Yen
Unabridged: 14 hr 46 min
Format: Digital Audiobook Download
Publisher: Tantor Media
Published: 09/26/2017
Categories: Nonfiction, Business & Economics
Includes:
Bonus Material
Synopsis
Ninety percent of all restaurants fail, and those that succeed happened upon that mysterious X factor, right? Wrong! A man of many hats—money-guy, restaurant owner, and restaurant consultant—Roger Fields shows how a restaurant can survive its first year and keep diners coming back for years. Featuring real-life start-up stories (including many of the author's own), this comprehensive how-to walks listeners through the logistics of opening a restaurant: concept, location, menu, ambiance, staff, and, most important, profit. Updated to address current trends such as food trucks and to tackle online opportunities (and pitfalls!) including Groupon, Yelp, and Twitter, Restaurant Success by the Numbers remains a critical resource for navigating the food industry. Opening a restaurant isn't easy, but this realistic dreamer's guide helps set the table for lasting success.