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Personal Brand
How to Grow a Following, Boost your Career, and Skyrocket Your Income With a Powerful Personal Brand
Author: James David Rockefeller
Narrator: Tony Acland
Unabridged: 40 min
Format: Digital Audiobook Download
Publisher: The Publisher, LLC
Published: 11/11/2017
Category: Business & Economics - Marketing
Synopsis
T? have a prosperous bu??n???, ??u must und?r?t?nd th? ??w?r ?f br?nd?ng. Y?ur personal br?nd is m?d? u? ?f the ?u?l?t??? and un??u? traits ??u r?l?? ?b?ut ??ur??lf, ?nd ?t represents th? w?? ??u want ?th?r people to think ?b?ut ??u.
Personal br?nd?ng i? increasingly coming into the public eye, as ?nd?v?du?l? ???k t? differentiate themselves b? d?v?l???ng un??u? brands to propel their ??r??r and j?b opportunities. Many people think that personal br?nd?ng ?? just f?r celebrities, but ?v?r? individual ??, ?n f??t, a brand.
M?ll??n? ?f ?th?r ????l? offer the ??m? ??rv??? as you do, so ask yourself; "How do I currently ?t?nd ?ut ?n the ?r?wd?" W?th?ut br?nd?ng, ??u'r? ??m?l? ??rt ?f th? m?n?, and not part of th? f?w.
Personal br?nd?ng ?? ?b?ut d?gg?ng deep and spending time d?v?l???ng a un??u? Br?nd St?t?m?nt, Br?nd P???t??n, and Name (th?t speak to what you're d??ng), as well as Br?nd Promise, USP (Un??u? Selling Proposition), ?nd Gr??h?? imagery. Think of ??ur br?nd as a stage that allows you t? r??? ?b?v? th? r??t ?nd show consumers w?th confidence why they ?h?uld choose you v?r?u? ??ur competitor. W?th focus ?nd a w?ll-d?v?l???d Br?nd Strategy, ??u will build the f?und?t??n and m?? ?ut th? ??th t? b???m?ng a ?u?????ful personal Brand