Onward: How Starbucks Fought for Its Life Without Losing Its Soul, Howard Schultz
  • List: $24.47  |  Sale: $17.13
    Club: $12.23
    • Facebook Share
    • Twitter Share
    • Pinterest Share

Details

Onward: How Starbucks Fought for Its Life Without Losing Its Soul

Author: Howard Schultz

Narrator: Joanne Gordon

Unabridged: 12 hr 39 min

Format: Digital Audiobook

Publisher: HighBridge, a division of Recorded Books

Published: 03/29/2011

Genre: Biography & Autobiography - Business

Synopsis

In 2008, Howard Schultz, the president and chairman of Starbucks, made the unprecedented decision to return as CEO eight years after he stepped down from daily oversight of the company to become chairman. Concerned that Starbucks had lost its way, Schultz was determined to help it return to its core values and restore not only its financial health, but also its soul. In Onward, he shares the remarkable story of the company's ongoing transformation under his leadership revealing how, during one of the most tumultuous economic times in history, Starbucks again achieved profitability and sustainability without sacrificing humanity. A compelling, candid narrative documenting the maturing of a brand as well as a businessman, Onward represents Schultz's central leadership philosophy: It's not just about winning, but the right way to win.

Recommended
Am I Being Too Subtle? The Adventures of a Business Maverick, Sam Zell

Am I Being Too Subtle?
Sam Zell
Club: $10.00

Hit Refresh The Quest to Rediscover Microsoft's Soul and Imagine a Better Future for Everyone, Satya Nadella

Hit Refresh
Satya Nadella
Club: $10.99

I Love Capitalism! An American Story, Ken Langone

I Love Capitalism!
Ken Langone
Club: $10.00

Becoming Steve Jobs The Evolution of a Reckless Upstart into a Visionary Leader, Brent Schlender

Becoming Steve Jobs
Brent Schlender
Club: $12.50

Grinding It Out The Making of McDonald's, Ray Kroc

Grinding It Out
Ray Kroc
Club: $9.99

The Snowball Warren Buffett and the Business of Life, Alice Schroeder

The Snowball
Alice Schroeder
Club: $18.75

Steve Jobs, Walter Isaacson

Steve Jobs
Walter Isaacson
Club: $14.97

Finding My Virginity The New Autobiography, Richard Branson

Finding My Virginity
Richard Branson
Club: $12.50

Elon Musk: Moving the World One Technology at a Time Insight and Analysis into the Life and Accomplishments of a Technology Mogul, JR MacGregor

Elon Musk: Moving the World One Technology at a Time
JR MacGregor
Club: $7.47

{"id":"1171479","ean":"9781611744927","abr":"Unabridged","title":"Onward: How Starbucks Fought for Its Life Without Losing Its Soul","subtitle":"How Starbucks Fought for Its Life Without Losing Its Soul","author":"Howard Schultz","rating_average":"3.75","narrator":"Joanne Gordon","ubr_id":"1171479","abr_id":"0","ubr_price":"24.47","abr_price":"0.00","ubr_memprice":"14.68","abr_memprice":"0.00","ubr_narrator":"Joanne Gordon","abr_narrator":"","ubr_length":"Unabridged: 12 hr 39 min","abr_length":"Abridged: "}