All youve heard about the crazy world of advertising doesnt even come close.
From the top ad people all over the worldthe ones who create the best television commercials and ads: the ones you love, the ones you remember, the ones you wish you had thought of yourselfcome their own stories, in their own words, about the first work they ever did and lived to talk about, barely. They talk about the zaniness and craziness; they talk about the good guys and the bad girls, and vice versa; they talk about things you think can only happen on television or in the movies but actually happened to these people. You may not believe what you hear, but in the ad world, you may not believe what you see, either.
Just a few of the top creative leaders whose stories youll hear areMark Fitzloff,Susan Hoffman,Ted Royer,Rosie Arnold, andJeremy Craigen.
Each track includes a bonus section with the authors reading their own stories in their own voice
From the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy. Marketing visionary Martin Lindstr...
FACT: Your brain is being controlled-and you don't even know it. Because if you think the ads you're seeing today are just pretty pictures with nice, creative copy, you're mistaken. Truth is, you are being powerfully influenced by dozens of proven...
Amazon #1 Bestseller in Public Relations and Sales & Selling for Small Business
Does your business have a story to tell? It should! From the moment you first opened your doors, you began crafting it. With every new product you release, you carve...
From the No.1 International Best Selling Author Chris J Reed, "The Only NASDAQ CEO with a Mohawk!, comes his new book, "Personal Branding Mastery for Entrepreneurs". In it, Chris will tell you all about how you, as an entrepreneur, can develop your ...
Learn to use Google Adwords to effectively reach out to customers worldwide!
Today only, get this audio bestseller for a special price.
Read on your PC, Mac, smart phone, or tablet device.
This audiobook contains proven steps and strategies on how...
This book is a must-have for any Facebook advertising beginner, it gives you confirmed established steps and secret strategies on how to make mind-blowing adverts using the best advertising platform of our century, “Facebook”!
Today onl...
Imagine knowing how the human mind works... having the power to influence and motivate people at will to buy your products and services... what would that be worth to you?
As you listen to this audiobook, you will experience first-hand and quickly ...
Think of the last great article you read or the last great speech you heard. Chances are, if you remember one key message, you also remember one compelling story. That's because the best content starts with a story. When it comes to marketing, the b...
With the rise of digital media, you'd think it would be easier than ever to be heard. Yet, most messages fail to cut through the clutter.Consumers are overwhelmed. Ads alone aren't effective. And you can't just churn out content and connect on every...
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