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More Than Coffee: The Secrets of Starbucks Success
Author: Can Akdeniz
Narrator: David Golightly
Unabridged: 43 min
Format: Digital Audiobook Download
Publisher: IntroBooks
Published: 10/25/2019
Category: Business & Economics
Synopsis
In 1971, a small coffee bean seller in Seattle began a caffeinated journey towards this elite echelon that would eventually make them one of the most respected and successful brands in the world. This book explains how Starbucks made it from Corner Cafe to Coffee Kingpin with 23.000 locations around the globe.