Matter, Julie Williamson
Matter, Julie Williamson
List: $27.98 | Sale: $19.59
Club: $13.99

Matter
Move Beyond the Competition, Create More Value, and Become the Obvious Choice

Author: Julie Williamson, Peter Sheahan

Narrator: Walter Dixon, Peter Sheahan

Unabridged: 8 hr 24 min

Format: Digital Audiobook Download

Publisher: Ascent Audio

Published: 06/01/2016


Synopsis

So how do you build a company that matters?

Companies and people that matter have successfully become the obvious choice in the hearts and minds of their customers, their employees, and their communities. They elevate themselves by consistently finding ways to solve the most pressing needs their markets face. The result? They create more value year after year and build a sustainable, differentiated organization.

In Matter, Peter Sheahan and Julie Williamson show you how to identify the place where you can create the most value—your edge of disruption—at the intersection of old and new, where your existing profits, reach, and reputation enable you to create the markets of the future. This is the place where the most important problems are solved and where the fewest people can solve them. Your edge of disruption is where your opportunity to matter is found.

Matter uses extensive case studies of real companies that have successfully become the obvious choice in their markets—from high-profile corporations like Adobe and Burberry to lesser-known brands like Littlefield and BlueShore Financial. Their stories define innovative and impactful approaches to business that you can use to influence and partner with the right customers and clients to win in our radically changing world. Through their journeys, you will find the inspiration and courage to lean in to complexity and solve the higher value problems that matter most.

Don’t just listen to this book—use it to identify and act on opportunities to create the most value and accelerate your own journey to becoming a person and a company that matters.

Reviews

Matter: Move Beyond the Competition, Create More Value, and Become the Obvious Choice by Peter Sheahan was chosen by Soundview Executive Book Summaries as one of the Top Business Books of 2016. THE SOUNDVIEW OVERVIEW: Companies and people that matter have successfully become the obvious choice in the......more

Goodreads review by Jim

Part Clayton Christensen, part influencer.......more

Goodreads review by Dan

A nice book about developing business with the customer in mind. By focusing on what matters, the customers instead of profits, brand loyalty can happen and customers because advocates.......more

Goodreads review by Dave

Pretty darn good!......more