Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business, Donald Miller
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Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business

Author: Donald Miller, Dr. J.J. Peterson

Narrator: Donald Miller , Jj Peterson

Unabridged: 4 hr 19 min

Format: Digital Audiobook

Publisher: HarperCollins Leadership

Published: 03/17/2020

Genre: Business & Economics - Marketing

Synopsis

<p>Based on Building a StoryBrand by New York Times bestselling author Donald Miller, this checklist is a strategic and actionable guide to applying the StoryBrand framework to any brand and an essential part of any marketing professional&rsquo;s tool kit.</p><p>Every day, brands lose millions of dollars simply because they do not have a clear message that tells consumers who they are and what value they will add to their customers&rsquo; lives. To solve this dilemma, Donald Miller wrote Building a StoryBrand, which has become the quintessential guide for anyone looking to craft or strengthen their brand&rsquo;s message.</p><p>Now, Don is taking it a step further with this five-part checklist that helps marketing professionals and business owners apply the StoryBrand messaging framework across key customer touchpoints to effectively develop, strengthen, and communicate their brand&rsquo;s story to the marketplace.</p><p>Praise for&nbsp;Marketing Made Simple</p><p>"I created collateral for a client and they recently told me not to release the next round we created because they can&rsquo;t handle the influx of customers from the first round.&nbsp; They had more listings this year than in 30 years of business." - Amy Burgess, Marketing Consultant</p><p>"My last email campaign I delivered raised $20k. Thank you Donald Miller for giving me a system that I know works." - Ian Stewart, Owner/Creative Director of Root Source Digital</p><p>"A client went from $15MM last year to $27MM so far this year.&nbsp; All from updating their messaging and implementing new lead generators and email campaigns.- Wes Gay, CEO Wayfinder</p><p>"Just heard from one of my clients that she&rsquo;s getting 18 ideal client leads a day from her website. Before we redid her wireframe, she averaged around 1-3 leads a week.&nbsp; And that&rsquo;s just with updating her website." - Amy Schutte, Owner of Hudson and Co LLC</p>

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