

Leading Transformation
How to Take Charge of Your Company's Future
Author: Nathan Furr, Kyle Nel, Thomas Zoega Ramsoy
Narrator: Mike Carnes
Unabridged: 6 hr 51 min
Format: Digital Audiobook Download
Publisher: Ascent Audio
Published: 09/08/2020
Categories: Nonfiction, Business & Economics, Management & Leadership
Includes:
Bonus Material
Synopsis
This book reveals a radical new method for doing just that.
Written by the executive who designed and implemented it, the neuroscientist who helped make it work, and the academic who explains why it works and how to do it, Leading Transformation introduces an innovative yet proven process for creating breakthrough change. Divided into three steps, this process uses cutting-edge tools such as science fiction, cartoons, rap music, artifact trails, and neuroprototypes to overcome people's inability to imagine or react to what doesn't yet exist, override powerful habits and routines that prevent them from changing, and create compelling narratives about the organization's future and how to get there.