InsightLed Selling, Stephen Timme and Melody Astley
InsightLed Selling, Stephen Timme and Melody Astley
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Insight-Led Selling
Adopt an Executive Mindset, Build Credibility, Communicate with Impact

Author: Stephen Timme and Melody Astley

Narrator: Paul Schmidt, Stephen Timme, Melody Astley

Unabridged: 4 hr 52 min

Format: Digital Audiobook Download

Published: 10/12/2021


Synopsis

You have a vital mission as a sales professional: to generate revenue for your company and ensure its continued success. But in today’s selling landscape, buyers are more educated than ever. You need a way to cut through the noise and navigate new complexities.

In Insight-Led Selling, Stephen Timme and Melody Astley introduce you to a sales method that stands the test of time. Insight-Led Selling is an approach that provides practical ways to:

· Adopt an executive mindset by learning how your buyers think.

· Build credibility by developing financially driven points of view.

· Communicate with impact by speaking your buyer’s language.

You’ll hear from top executives from companies like AT&T, Coca-Cola, and Georgia Pacific as they share their expectations of the sales professionals vying for their business. Whether you’re new on the job or a seasoned seller, this book is your first step toward sustainable success.

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