Guide to Seth Godin's Purple Cow by Instaread

PLEASE NOTE: This is a companion to Seth Godin’s Purple Cow and NOT the original book.Preview: Seth Godin’s Purple Cow: Transform Your Business by Being Remarkable (2003) is a short book about marketing remarkable products. Godin argues that marketing has changed drastically since the early days of television and that most companies have been slow to adapt… Inside this companion to the book:Overview of the BookInsights from the BookImportant PeopleAuthor's Style and PerspectiveIntended AudienceAbout the Author: With Instaread, you can get the notes and insights from a book in 15 minutes or less. Visit our website at instaread.co.