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Guerrilla P.R. 2.0
Wage an Effective Publicity Campaign without Going Broke
Author: Michael Levine
Narrator: Tom Weiner
Unabridged: 9 hr 21 min
Format: Digital Audiobook Download
Publisher: Blackstone Audio, Inc.
Published: 09/02/2009
Category: Business & Economics
Synopsis
Every Fortune 500 corporation, movie star, and scandal queen knows that a good publicist is essential to building success and maintaining public support. But if you're a smallbusiness owner, an entrepreneur, or an undercapitalized beginner seeking an edge in a highly competitive arena, it's unlikely that you have your own highpowered publicist. Guerrilla P.R. 2.0 offers all the resources necessary to mount your own campaign and get the media exposure you need.