Growing A Business, Paul Hawken
Growing A Business, Paul Hawken
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Growing A Business

Author: Paul Hawken

Narrator: Paul Hawken

Abridged: 47 min

Format: Digital Audiobook Download

Published: 10/01/1987


Synopsis

He started his career with almost nothing but his own imagination - and ever since he's been challenging conventional wisdom. In this extraordinary audio program Paul Hawken demonstrates that the answers to small business problems today cannot be solved by college degrees, training or money - but only by you.

Listen in as Paul Hawken explores:

THE IDEA: If people snicker at your idea, you're probably on the right track.

RISKS: The purpose of business is not to take risks - but to get something done.

CAPITAL: For a small business, too much money is worse than too little.

PROBLEMS: Problems are a part of every business. They are actually opportunities in disguise.

Here is a detailed, revolutionary guide which explains how to: START YOUR OWN BUSINESS, CHOOSE A PRODUCT OR A SERVICE TO SELL, KEEP A GROWING BUSINESS HEALTHY. For anyone interested in business today, here is the program that spells out the principles of success in a whole new economic climate!

About Paul Hawken

Paul Hawken is an environmentalist, entrepreneur, and author. His books include Growing a Business, The Magic of Findhorn, The Next Economy, and Seven Tomorrows, coauthored with James Ogilvy and Peter Schwartz.


Reviews

Goodreads review by Cathy

Great book - my fave outakes: The innovative mind is nurtured by experience Being a good human being is good business Entreprenurial ideas spring from a deep immersion in some occupation, hobby, or other pursuit. Spurred by something missing in the worls, the entreprenuer begins to think about and envi......more

Goodreads review by Lena

I first read this book shortly after starting a small business in the late 80's. At that time, I found it wonderfully encouraging. While not a memoir, Hawken excels at clear-eyed sharing of many practical lessons he learned along the path of starting his own first company, Erehwon Natural Foods, as......more

Goodreads review by Emma

I found a lot of what he writes to be obvious (but maybe it's not to other people). If you think that running a business is impossibly complicated or something you could never do, or that you have to have tons of capital to start one, reading this will put those kinds of fallacies in perspective. Yes......more