Gravitational Marketing, Jimmy Vee
Gravitational Marketing, Jimmy Vee
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Gravitational Marketing
The Science of Attracting Customers

Author: Jimmy Vee, Joel Bauer, Travis Miller

Narrator: Travis Miller

Unabridged: 6 hr 18 min

Format: Digital Audiobook Download

Publisher: Ascent Audio

Published: 06/03/2009


Synopsis

Wouldn't it be great if you could just sit there on your duff while customers came to you—with no need for cold-calling, prospecting, hard-selling, or flat-out begging for business? Too bad it doesn't work that way in the real world. Or does it?

In Gravitational Marketing, you'll discover just how easy it is to create a low-cost, high-powered marketing system that attracts a steadily growing stream of customers into your business day after day, month upon month, for years to come.

Marketing mavens Jimmy Vee and Travis Miller team up with celebrated rainmaker Joel Bauer to show you how to attract customers naturally. Following ideas and methods that have been thoroughly tested and proven by the savviest marketers in a broad spectrum of industries, you'll learn how to control, navigate, and respond to changes in that constantly evolving consumer landscape.

First, you'll have to clear your head of the misguided advice you've been getting from day one, including "you have to pay your dues" and "it's all about getting your name out there." Next, you'll learn how to make your business ESP—Enjoyable, Simple, and Prosperous—by creating an intelligent marketing system that positions you as an expert and causes qualified and interested prospects to come to you, begging to give you their business!

Central to your phenomenal new success is your firm determination to be master of your own marketing. Once you've taken charge, you'll find out how to identify and target the customers most in need of your product or service, create a compelling message that will draw those customers into your gravitational field, and choose the most efficient and effective media through which to contact them. You'll learn how to captivate new prospects with memorable presentations that will leave them begging for more; invigorate them with ingenious solutions to their problems; and motivate them to take the action you desire, while feeling that they are in complete control of the transaction.

Stop pounding your head against the wall trying to win over prospects who don't need what you're selling, won't return your calls, and couldn't care less about your grand ambitions. Read Gravitational Marketing and find out how easy and simple it is to naturally attract a steady steam of qualified buyers who seek you out, pay more, stay longer, and refer everyone they know.


Reviews

Goodreads review by John on August 24, 2021

Definitely a dated book. The core principles are fine, but the infrastructure of marketing has changed drastically since it was published in 2008.......more

Goodreads review by Kevin on August 05, 2013

I might never read another marketing book again: the last two nearly burned out my eye-sockets with their flaring platitudes, refusal to quantify anything useful, insistence on renaming known concepts (the title of this book refers to a standard marketing concept, "Unique Selling Proposition"), and......more

Goodreads review by Mark on May 02, 2012

So far it is doing a lot of set up. They are talking about myths that people have about marketing and trying to get you to trash them. Things like "You have to pay your dues before you become successful" means you will follow the herd and only be average. I am starting to get into the marketing strat......more

Goodreads review by Viktoras on August 25, 2016

Knyga sutelkta į mažus verslus, su mažomis finansinėmis galimybėmis. Čia nekalbama apie įvaizdį, ryšį ar panašius dalykus. Viskas sutelkta į gryną pelną, į pinigus. Pradžioje keistai daug dėmesio skiriama asmeniniam parsidavimui, tapimui reklaminio veido, visų dėmesio sutelkimui į save patį. Mane ki......more

Goodreads review by Traci on February 20, 2010

Travis Miller and Jimmy Vee offer a fresh take on relationship marketing, as well as proven strategies to attract prospects and convert them into customers. Entertaining, lighthearted and full of practical real-world examples -- if this dynamic duo isn't yet on your radar, you're missing out!......more