List: $19.99
| Sale: $13.99
Club: $9.99
Go Mobile
Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes and Other Mobile Strategies to Grow Your Business
Author: Jeanne Hopkins, Jamie Turner
Narrator: Christine Marshall
Unabridged: 6 hr 41 min
Format: Digital Audiobook Download
Publisher: Gildan Media
Published: 07/20/2020
Category: Business & Economics
Includes: Bonus Material
Synopsis
Go Mobile is packed with tools, tips and techniques that will help readers to set-up, launch, and run a mobile media campaign. The book provides in-depth information about mobile media business models, platforms, solutions, and case studies, combined with actionable information that they can put to use immediately. The book explains how to: Understand the different mobile media platforms (Android, BlackBerry, iPhone, Palm, Windows) Use SMS for your business and develop your mobile website Advance your mobile advertising and search campaigns Use location-based marketing to get new customers Integrate social media with your company's mobile media campaign Use mobile E-commerce to improve brand loyalty Measure the ROI of a mobile media campaign Develop mobile media business models you can use to grow revenues