Dont Think of an Elephant, George Lakoff
Dont Think of an Elephant, George Lakoff
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Don't Think of an Elephant
Know Your Values and Frame the Debate

Author: George Lakoff

Narrator: George K. Wilson

Unabridged: 4 hr 49 min

Format: Digital Audiobook Download

Publisher: Recorded Books

Published: 02/06/2008

Categories: Nonfiction, History

Synopsis

This New York Times best-seller is the authoritative guide to comprehending what happened in the 2004 elections-and understanding how progressive thinkers can wrest control of America's political dialogue away from the conservatives who have it now. Author George Lakoff, who has become a key advisor to the Democratic Party, asserts that the Republican Party has enjoyed recent success because of the way it expertly "frames" the issues. Using carefully chosen terminology like "tax relief" and "family values," conservatives have cast themselves in a positive light and convinced many Americans to vote against their true beliefs. Now Lakoff shows how progressives can beat conservatives at their own game. Regardless of your political beliefs, Don't Think of an Elephant! will surely open your eyes to the reality of the modern political landscape.

About George Lakoff

George Lakoff is the Richard and Rhoda Goldman Distinguished Professor of Cognitive Science and Linguistics at the University of California at Berkeley and a senior fellow at the Rockridge Institute, a think tank in Berkeley. He is the author of Don't Think of an Elephant! Moral Politics, and Whose Freedom? and coauthor of Thinking Points: A Progressive's Handbook, as well as many books and articles on cognitive science and linguistics. He lives in Berkeley, California.

Reviews

Goodreads review by Trish on February 19, 2018

This slim handbook subtitled “Know Your Values and Frame the Debate: The Essential Guide for Progressives” was originally published in 2004. It is slightly more than one hundred pages that recaps the large ideas Lakoff had written about in his role as cognitive scientist, in a book called Moral Poli......more

Goodreads review by Natalie on March 19, 2008

Have you ever pondered why people driving old hoopdee mobiles plaster George W stickers on their bumpers? Or...Why do people struggling to pay their rent vote for Republican candidates? Personally, I've always wondered how any teacher in a public school could ever support any conservative nut. It un......more

Goodreads review by Betsy on June 13, 2017

Although it is only 168 pages and subtitled "The essential progressive guide for the issues that define our future . . .," cognitive scientist George Lakoff has written an opus, not a quick-fix, sound-bite-loaded little guide. Often it suffers from too much detail, but I'm giving it five stars for t......more

Goodreads review by Jack on January 13, 2018

This book is still relevant, and I'll prove it: "By presenting a laundry list of issues, Clinton and other Democrats fail to present a moral vision-- a coherent identity with a powerful cultural stereotype-- that defines the very identity of the voters they are trying to reach. A list of issues is no......more

Goodreads review by Manny on January 30, 2009

The question this book poses is a very good one. In the US, Democrats and Republicans disagree on almost everything. Why is that? Lakoff's answer is that it all goes back to different ways of thinking about the concept of the family. Republicans assume that people are fundamentally bad. They think in......more

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