Designed for Digital, Jeanne W. Ross
Designed for Digital, Jeanne W. Ross
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Designed for Digital
How to Architect Your Business for Sustained Success

Author: Jeanne W. Ross, Cynthia M. Beath, Martin Mocker

Narrator: Kitty Hendrix

Unabridged: 6 hr 12 min

Format: Digital Audiobook Download

Publisher: Ascent Audio

Published: 01/14/2020

Synopsis

Most established companies have deployed such digital technologies as the cloud, mobile apps, the internet of things, and artificial intelligence. But few established companies are designed for digital. This book offers an essential guide for retooling organizations for digital success. In the digital economy, rapid pace of change in technology capabilities and customer desires means that business strategy must be fluid. As a result, the authors explain, business design has become a critical management responsibility. Effective business design enables a company to quickly pivot in response to new competitive threats and opportunities. Most leaders today, however, rely on organizational structure to implement strategy, unaware that structure inhibits, rather than enables, agility. In companies that are designed for digital, people, processes, data, and technology are synchronized to identify and deliver innovative customer solutions—and redefine strategy. Digital design, not strategy, is what separates winners from losers in the digital economy.

Designed for Digital offers practical advice on digital transformation. Drawing on five years of research and in-depth case studies, the book is an essential guide for companies that want to disrupt rather than be disrupted in the new digital landscape.

Reviews

Goodreads review by Fred on July 16, 2021

Staying Up to Date with Business/IT Developments - Having read Ross’s other books (e.g. see my review of “IT Savvy”), I thought I had to get this title to stay up to date with latest business/IT developments when I saw it was coming out. As I read the text, I felt familiar with the discussion of ali......more

Goodreads review by Jeff on December 19, 2019

Better than reading typical Gartner or Forester research reports. Could have more failures to help teams and companies recognize past mistakes. End of book provides good advice that there is no one way. Ultimately success will depend on leadership to drive necessary culture change.......more

Goodreads review by Hanna on May 01, 2023

Välillä on hyvä palata ”back to the basics” -kirjallisuuteen, kun yrittää selkeyttää omaa kuvaa perin hajanaisesta digitaalisesta kokonaisuudesta. Eri toimialat, yrityskohtaiset kyvykkyydet, eri legacyt, erilaiset muutosvastaisuus/ -myönteisyyskulttuurit, organisaatiorakenne jne jne ja vaikka ihan v......more

Goodreads review by Afonso on April 28, 2020

If you work in a medium or large sized organization - currently going through a digital transformation or aiming to start - you absolutely need to read this book. Great rigor, evidence-based and full of practical insights - a true gem on the topic. It’s by far the best book on organizational design......more

Goodreads review by Sam on March 28, 2021

Very interesting view, on how companies should architect their businesses, in order to be competitive in the era of digital economy. The authors suggest, that to be successful, each company should have 5 main "architecture blocks", and that most big companies already on their way to redesign themsel......more

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