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Blue Ocean Classics
Author: W. Chan Kim, Renee Mauborgne
Narrator: Steve Menasche
Unabridged: 1 hr 52 min
Format: Digital Audiobook Download
Publisher: Gildan Media
Published: 08/20/2019
Includes:
Bonus Material 
Synopsis
W. Chan Kim and Renee Mauborgne changed the field of strategy and the language of business with their pathbreaking "blue ocean strategy," a model for creating uncontested markets that unlock new demand and new opportunities for growth. This book brings together three of their classic blue ocean strategy articles, all first published in Harvard Business Review.