Billion or Bust!, Lanham Napier
Billion or Bust!, Lanham Napier
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Billion or Bust!
Growing a Tech Company in Texas

Author: Lanham Napier, Becca Braun

Narrator: Nathan Agin

Unabridged: 4 hr

Format: Digital Audiobook Download

Published: 04/04/2023


Synopsis

Lanham Napier grew Rackspace from nearly nothing to over $1 billion in revenues and $5 billion in market value while creating thousands of jobs. Under his leadership, especially growing Rackspace's high-quality customer service, Fanatical Support, the tech start-up gained thousands of customers and industry dominance. A lifelong Texan, Lanham grew the company in his home state, overseeing the development of phenomenal new headquarters (a converted mall) in San Antonio and leading the company's IPO. Further, he obsessed over how to increase employee engagement, and he exuberantly succeeded in his goal.But, when Microsoft, Amazon, and Google entered the industry in force, everything changed . . . including Lanham's relationship with Rackspace executives and the company's board of directors. Lanham believed he had three options for leading the Rackspace response to the intense competition. But in fact, the board showed him that there was a fourth option (a very challenging option at that), which he had never even considered.Readers love the authenticity of this book and made it a bestseller for coaching and mentoring and for business management.

Reviews

Goodreads review by Dee

It’s been a while since I read a book about someone’s personal success, but Lanham Napier’s “Billion or Bust!” about his years at Rackspace intrigued me. I always enjoyed learning how someone would take a great idea or opportunity and turn it into something monumental. A book like this can be inspir......more

Goodreads review by Anna

Napier's lifelong passion to create jobs and grow Rackspace ($1 billion+ revenues) is fascinating! Billion or Bust! was a read unlike what I anticipated. After reading the first few lines, I realized it would be an entertaining narrative memoir as opposed to a purely technical account of a start-up c......more

Goodreads review by Johanna

Lantham Napier's colloquial writing style gives a good feel of the community spirit of Rackspace, Inc. and the customer support heart of the business known as Fanatical Support. This book shows how location, in this case San Antonio, influenced company culture and contributed to its ultimate success......more

Goodreads review by Jessica

Starting a tech company in TX This is a very interesting memoir of a native Texans adventures in the tech industry. He narrates how he started his tech business and how the industry changed once the giants entered en masse. He goes on to detail how he had to change his way of thinking and operating t......more

Goodreads review by Chichi

Billion or Bust is a great read ! Lanham writes about the development of his business Rackspace in a conversational style from the failure of the business to its eventual success. Lanham uses a very personal tone to convey his struggle about how the success of a good business takes time and dedicati......more