Better, Simpler Strategy, Felix OberholzerGee
Better, Simpler Strategy, Felix OberholzerGee
2 Rating(s)
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Better, Simpler Strategy
A Value-Based Guide to Exceptional Performance

Author: Felix Oberholzer-Gee

Narrator: Michael Butler Murray

Unabridged: 6 hr 50 min

Format: Digital Audiobook Download

Publisher: Ascent Audio

Published: 04/20/2021

Includes: Bonus Material Bonus Material Included


Synopsis

In Better, Simpler Strategy, Harvard Business School professor Felix Oberholzer-Gee provides executives with a simple tool to cut through technological complexity and market uncertainties. The Value Stick, based on proven economic mechanics, is an extraordinarily powerful tool that helps executives decide where to focus their attention and how to deepen their firm's competitive advantage.

How does the Value Stick work? It provides a way of measuring two fundamental forces that lead to value creation and capture—the customer's willingness to pay and the employee's willingness to sell their services to the firm. For example, increasing product quality increases a customer's willingness to pay. And firms can redesign work processes or conditions or integrate other benefits (besides income) to lower employees' willingness to sell their services to firms and still retain them.

With many examples across industries (based on Harvard Business School case studies), Oberholzer-Gee shows these value dynamics in action and explains how looking at and adjusting these measures using one tool, the Value Stick, enables firms to gauge and improve their strategies and operations.

Reviews

Goodreads review by Prabhakar on June 11, 2021

WTP... The book could have been titled as WTP - Willingness To Pay. This is a very myopic view of the strategy. There is no reference to economy, global forces, disruption, technological changes, geo-politics but just value creation. I think, this was popular in 1970-80s when companies tried to copy......more

Goodreads review by Scott on April 25, 2021

This author is a professor at the Harvard Business School and this book feels like that. That's both good and bad, in my opinion. Good in that he has a wide range of examples with real numbers on how much the companies spent on their changes and how much they got in return. Good in that he cuts to t......more

Goodreads review by Rafael on December 16, 2021

Muy recomendable libro de estrategia corporativa que parte de una idea sencilla pero muy poderosa: el objetivo final de cualquier estrategia debe consistir en buscar aumentar la disposición de los clientes a pagar más por nuestro producto o servicio (el llamado WTP - "Willingness to Pay") o aumentar......more

Goodreads review by Taher on April 24, 2022

First create value, then everything will follow. This is the entire Harvard's Business School first year strategy course in a single book, that is full with insights and aha moments. In today's business world everyone talks about strategy, but the gap between top and lowest performers in the same in......more

Goodreads review by Pablo on February 18, 2023

Una idea transversal sencilla, pero muy potente: los negocios crean valor en la medida en que la "voluntad de compra" sea significativamente mayor a la "voluntad de vender". El autor explica que un componente del valor se internaliza a los accionistas vía márgenes de utilidad, pero otro hay otras fu......more