Access to Asia
Your Multicultural Guide to Building Trust, Inspiring Respect, and Creating Long-Lasting Business Relationship

Very absorbing book about U.S. and Asian culture. The U.S. quiz made me realize just how much I don't know about my own country. Can you name the 3 U.S. territories and 2 U.S. commonwealths if a visitor asked you? I need to study more!......more

Anyone who loves to learn about cultures, work abroad, or just love to read need to have Access to Asia on their bookshelf. This book contains respectable, honest information about the Asian countries. Readers will be taught about everyday life, how to interact properly and be given advice on improv......more

I’m hoping to travel to Asia after the pandemic and this 10-country guide will be the perfect companion. From Korean cultural dimensions to Chinese dining etiquette, this guide covers the finer points and gives me confidence in exploring Asia. I appreciate the in-depth business analysis and case stu......more

A review of a First Reads book received free of cost... While informative, and nicely organized, I found that the authors' reliance upon anecdotes to form cultural inferences missed cultural nuances and sometimes presented invalid information. Minor editing and proofreading errors, and innumerable r......more

Essential Why’s and How’s about Asia Covered Nothing has been overlooked in this comprehensive, yet succinct, 376-page book “Access to Asia” (Wiley, 2015, ISBN 978-1118919019) that covers the essentials of how cultures differ among major Asian countries and how to lay the foundations of good business......more