32 Ways to Be a Champion in Business, Earvin Magic Johnson
32 Ways to Be a Champion in Business, Earvin Magic Johnson
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32 Ways to Be a Champion in Business

Author: Earvin "Magic" Johnson

Narrator: Dominic Hoffman

Unabridged: 9 hr 20 min

Format: Digital Audiobook Download

Published: 11/18/2008


Synopsis

As a young man, Earvin “Magic” Johnson admired his father and other small-town entrepreneurs who created jobs and served as leaders in his Midwestern community. He worked for them, watched them, and his interest in building communities through economic development grew even while his basketball career flourished. His fame as an NBA star gave him access to some of the most successful business leaders in the country. It was Earvin’s own entrepreneurial spirit that inspired them to serve as his mentors.

Earvin made the transition from great athlete to greater entrepreneur through hard work and by avidly pursuing opportunities. He recognized that densely populated urban communities were ripe for commercial and residential development. He partnered with major brands like Starbucks, 24 Hour Fitness, and T.G.I. Friday’s to lead a major economic push in these communities. The success of his businesses proved that ethnically diverse urban residents would welcome and support major brands if given the opportunity. Earvin continues to be a leader of urban economic development that provides jobs, goods, and a new spirit of community.

32 Ways to Be a Champion in Business will inspire and enlighten readers who wish to make a similar impact with their careers and business endeavors.

About The Author

Earvin "Magic" Johnson—known worldwide for his talent on the basketball court—has an equally impressive career off the court. As the chairman and chief executive officer of Magic Johnson Enterprises, he has helped launch major business initiatives focused on revitalizing ethnically diverse urban communities by bringing brand-name businesses into them. He has been voted number one among organizations and individuals in representing the urban community, and is the celebrity most able to influence minority consumer purchasing.


Reviews

Goodreads review by Scott

Great book, had a section on website rankings which shed some light on SEO and other concepts.......more

Goodreads review by Chris

I listened to the audio book and it is outstanding! Magic Johnson has truly become a successful business man and I bet the majority of the American population has no idea what a success he is off the basketball court. This is my kind of book and one that I give 5 stars to. Despite the title of 32 Wa......more

Goodreads review by Heather

Loved this book and love Magic. He really pays attention to all, treats others well and gives so much of himself to others. Great to hear how he rolls up his sleeves to do the work himself. Like mopping a spill in one of his Starbucks. He’s not a spoiled star athlete but someone who realized it’s a......more

Da detalle de que puedes hacer, como hacerlo para que puedas tener éxito en tus negocios. Detalla ejemplos de su vida que te permiten educarte financieramente.......more